Report highlights barriers to disabled people shopping online

Nexer Digital finds 87% of disabled consumers unable to complete a typical retail journey independently.  Shoppers are abandoning brands whose websites are inaccessible, according to a new report published by design agency Nexer Digital.   Drawing on UK consumer research, in-depth interviews and accessibility audits, researchers found that 87% of disabled consumed were unable to complete a typical retail journey … Continue reading Report highlights barriers to disabled people shopping online